Djak and TheSpot, two leading sports brands, faced the need to modernize their e-commerce platform in order to better meet the growing demands of the market.
Challenged by growing market demands, we delivered a complete Magento 2 migration, advanced order automation, and localized logistics for two major sportswear brands.
Website and user experience modernization
to increase speed and mobile optimization.
More efficient order and logistics management
in Serbia, Croatia, Montenegro, and Bosnia, through the automation of logistics processes.
Data migration from the old platform
including user databases of hundreds of thousands of accounts.
We transferred hundreds of thousands of user data from the old platform to Magento 2, maintaining data integrity and preventing any operational disruptions. The migration also covered SEO aspects, where we ensured through careful planning that the transition did not negatively impact organic rankings but instead delivered positive results.
We implemented an advanced Order Management System (OMS), combined with an ERP system that centralizes and distributes inventory, pricing, and product availability data in real time. The ERP system serves as the key database feeding all Magento installations for each country individually, ensuring data accuracy.
A key innovation: The greatest progress in optimizing processes was achieved through the introduction of the Shipper application, which enables automated order processing not only from the brands' own websites but also from the largest local marketplaces. Shipper introduced a centralized order processing system, significantly speeding up delivery processes and reducing order handling time.
The Shipper application allows integration with various courier services within each market. This flexibility allows brands to optimize delivery costs and delivery times by selecting the best option based on the specific needs of orders.
Each country uses customized payment providers specific to local markets, enabling easy and secure payments.
Increased site speed
Increase in conversion rate
Faster delivery process
Organic traffic growth
improving user experience and increasing conversion rates.
thanks to automation through the Shipper app and ERP integration.
as a result of increased efficiency in managing orders from local marketplaces.
and logistics through the Shipper order management system, with support from multiple courier services in different markets.
as a result of the SEO migration that did not cause a traffic drop but instead resulted in positive effects.
The digital transformation of Đak Sport showcases how implementing Magento 2 and integrating key systems like order management, delivery, and payment solutions can drive regional growth and enhance the customer experience across four countries.
This case study highlights how scalable eCommerce infrastructure enables long-term stability and future expansion.
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